Link juice refers to the value that a hyperlink passes to a web page in search engine results. The SEO link juice meaning implicates the allocation of value and power across web pages through links. It is also sometimes referred to as link equity.Â
Factors Affecting Link Juice.
- High-authority pages pass more link juice because they are trusted and credible.
- Links with content similar or related to your page will have more effect in giving your page authority.
- It seems that links that are embedded in content tend to pass more link juice than links that may be in the footer or the menu.
How to Get More Link Juice.
- Get links from high authority relevant websites via content publishing, guest blogging, or through digital PR.Â
- Link juice can also improve the ranking of your other pages (internal linking).
- Use anchor text that defines them well to tell Google the content linked to that anchor.
Link juice helps to increase search rankings by passing authorizations and relevance between web pages, which is a vital part of SEO.