Libel is defamation that includes when someone publishes false, damaging statements about an individual or business in written or digital form. The content of the libel appears in platforms such as newspapers, websites, social media, and blogs.
Elements of Libel
- False Statement: The information must be untrue.
- Published Content means the statement is shared publicly in a permanent format.
- Harm to Reputation: The content damages the credibility.
- Negligence: The publisher acted carelessly, immaturely, or with intent to harm reputation.
ORM helps in handling cases of Libel
- Monitoring and detecting Issues: ORM tactic maintains watch over any negative press mentions.
- Suppression of Content Search Engine Optimization pushes down the defamatory content.
- Reporting harmful content: Report and remove harmful content on platforms.
- Crisis Management Plan: Gives a way to act against allegations.
- Reputation Building: Promotes positive, authoritative content to restore trust.
