The breadcrumb navigation shows the path of web pages to the user. This pathway lets users know where they are on a website. You can find this near the top of a page, breadcrumb allows users to easily navigate back to high-level pages.
There are three main types of breadcrumbs.
- Hierarchy-based are breadcrumbs that should be the position of a page on the site.
- Most frequent consumer product pages, reflect attributes or pricing filters.
- Used to show the trail a visitor took to arrive on the website page currently.
Breadcrumb navigation improves user experience and decreases bounce rates by helping users on their way improves the SEO of the website and also helps search engines understand how the website is structured. Search results are essential as they increase click-through rates while serving a better user experience.
